About us

Prevention is the most effective and profitable model for raising animals

Our mission

To supply the agriculture industry with the most comprehensive solutions that balance the wellbeing of animals, scalability, and their impact on the environment

about mission
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Our vision

Creating a better life for animal agriculture, hereby advancing the planet as a whole

Meet our team

Morten Jakobsen 04

Morten Jakobsen

Founder & CEO

Helene Jakobsen 03

Helene Jakobsen

Financial Administrator

Lasse Jakobsen 01

Lasse Jakobsen

VP - Business Development USA

Aaron Kaddie 02

Aaron Kaddie

Operations Manager

Rod Martin

Rod Martin

Dairy Nutritionist & Business Development USA

Roger Smith 01

Roger Smith

Canadian Business Manager

Laura Jakobsen 01

Laura Jakobsen

Internal Sales

Pam Tiffin 02

Pam Tiffin

Administrative & Accounting

PatHoffmanHeadshot Web

Pat Hoffman

Dairy Science and Research

Keith Robb

Keith Robb

Sales & Technical Support (Southern USA)

Meghan Connelly

Dairy Research and Technical Director